a4uEvents - Affiliate Marketing

A big thank you to all of you who attended the a4uEvent onboard DFDS Seaways on Wednesday and those who opted for the cruise to Amsterdam we hope
you had a fantastic time (we did!)

We would like to give a huge thanks to DFDS and Equator who made this event possible, I’m sure you will all agree that DFDS couldn’t have been more accommodating if they tried so thank you on behalf of all those who attended.

Thank you to the event sponsor TradeDoubler for contributing to the success of this event.  A big thank you to Elena Koudreiko for her presentation on “Today & Tomorrow in the Travel Sector for Affiliates” and to her panelists Tom Fotheringham from DFDS, James Avery from Flightmapping and Kieron Donoghue from UKOffer.

Thank you to Martin Murray from Interactive return for his inspirational SEO presentation, Neil Halpin from Yahoo and finally Heather Hopkins from Hitwise on some intruguing industry statistics and trends for affiliates.  We hope these educational workshops were of interest and added value for you.

Fun and games begun on board once we set sail, congratulations to Rick Jones from Muscular Supplements, champion of the Nintendo wii tournament and employment4students, winner of our casino tournament who both walked away with a Nintendo Wii.

We trust those who stayed on board enjoyed Shirley Bassey’s performance and that fun was had by all!

Once again thank you for attending this event and making it a huge success.

We look forward to seeing you all in Birmingham on the 27th April for our Casino & Gaming vertical event.

Finally… thank you to the lovely tannoy lady who kindly woke us up at 7.30am to ensure we didn’t miss breakfast!

To All,

The a4uEvent onboard DFDS Seaways will be taking place next week in Newcastle, with the optional cruise to Amsterdam (this has proven very popular  ).

Registration for this event will close at 12 noon on Monday 26th March, so hurry and register today!

For those who are unable to attend the cruise to Amsterdam don’t forget that a day of action packed educational workshops and seminars have been planned.
Looking forward to seeing your all next week!

A4uEvents are please to announce that partners are also invited on the 28^th March for the cruise to Amsterdam courtesy of DFDS Seaways.  Newcastle has a number of places of interest to visit during the day, these include: 

Baltic Art Gallery, Angel of the North, The Castle, Bessie Surtees House, Discovery Museum, Laing Art Gallery, St Nicholas Cathedral.  Of course the traditional shopping in fantastic locations like the Metro-centre and/or Eldon Square is also a great option. 

Buses will be provided from the centre of Newcastle, Central Station, to transport partners to the ferry terminal @ 15.00pm. 

Partners can check-in from 15.00pm onwards for boarding from 16.00pm onwards. Check-in @
The International Ferry Terminal
Royal Quays
North Shields
Tyne & Wear
NE29 6EE 

All passengers require a valid Passport and booking confirmation. All booking confirmations will be emailed prior to the event, following registration.  To register your partners please visit http://www.a4uevents.com/register.php complete as normal and then please send me an email notifying that this is a partner. 

In this role, Heather analyses the trends affecting businesses online and worked with Hitwise clients to identify opportunities and threats to online business growth.  Heather writes regular Insight reports on the gambling, travel, search and retail sector, covering affiliate marketing, search and audience profiling,  She is a regular speaker at industry conferences and is quoted regularly in trade publications, including NMA and Marketing as well as the dailies including the Financial Times, the Evening Standard and the telegraph.

Prior to joining Hitwise, Heather was a Vice President with Dalbar, a market research firm in Boston, Massachusetts and Toronto, Ontario.

Heather will be holding a workshop at the DFDS Seaways a4uEvent:
Online Travel Trends and Best Practices for Online Customer Acquisition
Hitwise will provide an overview of the trends affecting travel companies online including analysis of the winners and losers in attracting website visits and consumer search behavior. Through a series of case studies, Hitwise will also provide competitive intelligence on the online customer acquisition tactics of leading travel and retail players online focusing on search and affiliate marketing.